Paul Mcnamara 1
1 Cairns Hospital, 402/143 Abbott Street, Cairns, QLD, Australia
Communication is an inherent part of being a health professional. Over time we have our adapted to the communication technologies available to us: telephones, fax machines, emails and videoconferencing. Yet, for some of us, there seems to be hesitation to use one of the technologies of our time – social media – in a similarly confident manner.
Perhaps you have heard a health professional say something like, “Twitter doesn’t interest me – I don’t care what Justin Bieber had for breakfast.” Those people speak that way because they don’t have a clear understanding of the difference between personal, official and professional use of Twitter.
This presentation is a blatant hard-sell regarding professional use of social media. Examples of professional use of Twitter being used to augment education, conferences, health promotion, academia and the profile of health professionals will be presented.
Please use the conference hashtag – #ACIPC16 – if live-Tweeting during this presentation.